AI systems for HVAC operators
AI systems that answer the calls you miss and chase the estimates that went quiet — built into the software you already run. We find which leak is costing you most before you buy anything.
No pitch deck and no obligation. You leave the call with a ranked map of where your revenue is leaking — whether or not you ever hire us.
The status quo
None of these appear as a line item. They appear as a season that felt busy and a number that did not move.
4:40pm, first heat wave of the year
Three calls come in while both CSRs are already on the phone. Two go to voicemail. Neither caller leaves one.
Those two called the next company on the list before your voicemail beep finished.
Nine days after a system quote
You drove out, took the measurements, wrote the proposal, sent it. Then nothing — and nobody on your team owns the follow-up.
The most expensive lead in your business goes quiet, and you never find out whether it was price, timing, or a competitor.
Saturday, 11am
A form fills in from the ad spend you paid for on Friday. It gets read Monday at 8.
By Monday they have booked someone. You paid for the click either way.
The month a maintenance agreement lapses
The renewal was a task in someone's queue. The queue got busy. The agreement quietly expired.
Recurring revenue you had already earned, and the tune-up visit that would have found the failing unit.
Three years after a repair
A past customer needs a full replacement. They do not remember your company name, so they search.
You paid to acquire that customer once. Somebody else gets the install.
Your numbers, not ours
We have not put an industry average anywhere on this page, because your shop is not an average. Move the sliders to your real numbers and see the size of the pool you are currently leaving on the table.
How it works
We are not going to sell you a platform. Four steps, one gap at a time, with a written scope before anything gets built.
A 20-minute call where we work through your actual numbers — call volume, what happens after hours, how many estimates go out versus close, what your dispatch software already does.
You leave with the map of where your revenue is escaping, ranked. That happens whether or not you ever hire us.
We pick the single highest-value gap and scope a system for it. Fixed price, defined finish line, written down before anything starts.
One system, not a platform migration. If the honest answer is that your leak is a process problem rather than a software problem, we say that.
The system is built to work inside the phone system, dispatch software and CRM you already run. Your team does not learn a new tool.
Typical build is measured in weeks, not quarters. You see it working on real traffic before it handles anything unsupervised.
We listen to what actually happens, and adjust. Handing a conversation to a human is designed in as a normal outcome, not a failure state.
You keep the recordings and the transcripts. If it is not earning its keep, you will be able to see that in the data rather than take our word for it.
Why it works
The constraint in an HVAC business is not intelligence. It is coverage.
Your best CSR holds one conversation at a time, during the hours you can afford to staff, until they go home. A system that never queues, never sleeps and never forgets the follow-up on day nine does not have to be smarter than your team. It has to be there.
The economics of answering first are well documented
Leads contacted within five minutes were 21x more likely to qualify than leads contacted after thirty.
Across 2,241 US companies, the median first response to an online lead was 42 hours.
Both studies looked at B2B online leads rather than HVAC, so treat them as the direction of travel, not your numbers. The mechanism is the one your dispatcher already knows: the company that actually picks up usually gets the job.
What we build
Each one closes a specific gap. Working out which gap is yours is the entire purpose of the first call — and it is genuinely possible that the answer is none of them.
Every call you do not answer gets a text back within seconds. It works out what the caller needs, how urgent it is, and gets them onto your schedule instead of onto a competitor's.
Any shop with a visible phone number and no process for calling missed callers back.
Fastest build
$2,500–$7,000
Follows up on quotes that went quiet, answers the ordinary questions, and surfaces the real objection — price, timing, financing — to your salesperson instead of letting it die in silence.
Companies doing installs or replacements with a formal estimate step.
Fastest build
$2,000–$6,000
Answers new web and ad leads in minutes rather than hours, qualifies them, and keeps following up with the ones who never reply the first time.
Companies running paid ads or online quote forms with real lead volume.
Ongoing: Ongoing tuning and a monthly performance review
Medium build
$4,000–$12,000
A voice agent that answers inbound calls, triages the emergency from the tune-up, collects the job details, and books or routes — including at 2am in February.
Shops with real call volume, after-hours or emergency service, and phone-first customers.
Ongoing: Monthly hosting and call-flow tuning
Deepest build
$8,000–$25,000
Summarises and prioritises incoming jobs, flags scheduling conflicts, writes the technician brief, and pulls up customer history so your dispatcher stops digging for it.
Multi-technician or multi-location operations already running dispatch software.
Ongoing: Ongoing systems support
Deepest build
$10,000–$35,000
Plenty of the best opportunities are not on this list. If discovery turns up a process that is costing you more than any of the above, we scope that instead.
Any operation where the diagnosis points somewhere unexpected.
Scoped to the problem
$3,000–$30,000
Those are typical engagement sizes, not quotes. Scope and price are fixed in writing before anything is built, and where a system needs ongoing hosting or tuning it is priced separately and named up front. We publish the ranges because “how much?” is the question everyone has and nobody wants to spend a call getting to.
Proof
Hear it for yourself
There is no public demo line yet. Ask on the call and we will run a live one while you listen, rather than play you a recording that has been cut in our favour.
Book the callLapus's own outbound is handled by the same kind of system we build for HVAC companies. A voice agent — we call him Lorenzo — makes the calls, works out whether there is a real problem worth a conversation, and books the meeting. He says he is an AI, because the alternative is a bad first impression the second somebody asks.
Nothing handles your customers unsupervised on day one. You see it working on real traffic, listen to what it actually says, and sign off before it is left to run. Escalating to a person is designed in as a normal outcome, not an error state.
Recordings, transcripts and the system itself stay yours. If it is not earning its keep, that will be visible in your own data rather than something you have to take our word for.
Why Lapus
Including doing nothing. Here is the comparison with our own limitation left in, because you are going to find it anyway.
Where it wins
Costs nothing today, and the business is still running.
Where it stops
The leak is not visible on your P&L. It shows up as a season that felt busy and a number that did not move.
Where it wins
A real person, judgment included, who your customers can hear is a person.
Where it stops
Salary plus load, one conversation at a time, business hours only — and the calls you miss are concentrated in exactly the hours you cannot staff.
Where it wins
Fast to switch on, predictable monthly fee, and genuinely good if answering the phone is your whole problem.
Where it stops
It is one product, and it assumes the phone is the leak. If your money is actually going out through dead estimates or lapsed agreements, it will not touch that.
Where it wins
We find out where the money is actually going first, then build one system for that gap, inside the software you already run.
Where it stops
It is a project, not a switch — scoped, priced and built. If a subscription tool genuinely covers your situation, we will tell you to buy that instead.
What you are probably thinking
These are the six things owners actually say on a first call. Here they are in advance, so the call can be about your numbers instead.
Fair question, and the honest test is whether it moves a number you already track. Every system we build is aimed at one measurable thing — calls answered, estimates closed, agreements renewed. If it cannot be pointed at a number, we do not build it.
Some will, which is why handing off to a person is designed in rather than bolted on. The comparison that matters is not agent versus your best CSR. It is agent versus voicemail at 7pm — and nobody prefers voicemail.
Then the question is what happens to the message. An answering service takes it. What we build qualifies the caller, checks urgency, and gets the job onto the calendar — so you are not chasing the note back down the next morning.
Good, and you should not. Everything is built to sit on top of the phone system, dispatch software and CRM you already run. If we cannot make it work with your stack, that is our constraint to solve or to be honest about.
Most of what we build is not something your team logs into. It works on the calls and follow-ups that are currently falling on the floor. The dispatcher sees better-prepared jobs; the workflow does not change.
It will, at some point, which is why it escalates rather than guesses on anything safety-related or unclear. You keep the recordings and transcripts, and tuning on real calls is part of the engagement rather than an upsell.
Who you will be talking to
I started Lapus because I kept finding the same thing in service businesses. The software was fine. The team was fine. Money was still walking out through the gaps between them — the call nobody could get to, the quote nobody chased, the renewal sitting in a queue.
HVAC first, and only HVAC for now, because those gaps are specific and the fixes are specific with them.
We are early, and there are two sides to that. You will not find a wall of customer logos on this page. You will also get the person who builds the thing on the call rather than an account manager working from a script. If your problem is not something I can genuinely fix, I will say so on the first call. That costs me twenty minutes and saves you considerably more.
The next step
If the honest recommendation is an off-the-shelf tool, or doing nothing until after the season, that is what you will hear. There is no second call unless you ask for one.
Or email ben@lapus.ai if that is easier.
Worth saying plainly: this usually only pencils out above roughly $1M in revenue. Below that the leaks are rarely large enough to pay for the fix, and we would rather tell you now than at the end of a call.
Book a 20-minute callNo pitch deck. Your numbers.
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